Have you ever had to tell your wife that “Yes, in fact that outfit does look horrendous.”? That’s how I’ve felt the last few days, and I do not mean to say my wife needs a new wardrobe. Oddly, we’re one of the 3.3%* of Americans without a television. (Actually, we...
Toolbox
posted by Matt
In the last few weeks, I’ve come across two tools that I thought I’d share that are pertinent for those of you who are using WordPress, or if you are a brand. 1. TodayLaunch is a pretty neat social media monitoring platform. It allows you to monitor several Twitter streams,...
Campaign I’d l...
posted by Matt
Ok. Just a random thought/post. Not to belittle the whole Occupy movement, but I'm waiting for someone to come out with a "We are the 99¢" campaign to promote their latest dollar menu. I imagine some more creative folks than I could have some fun with this. Odd, I know. Usually I have verbose posts that have a point. This one, however, does not. #end
So You Want to be a ...
posted by Matt
Scratch that. So you want to be leading a team in marketing or advertising? Then I’ve got some homework for you. I recently had a brief, but great, exchange with Chris Schermer, head of SCHERMER - an ad agency in town that has a great reputation for their business to business...
When Comments Go Wro...
posted by Matt
As I watched my Facebook stream update this hallowed eve, I saw pictures of cute kids and pumpkins. I also saw an interesting link from Black Retail that originated at AdAge. It was interesting, but as history repeated, the comments were the best part.